By knowing who my target audience are I am then able to find ways in which I can appeal to my target audience.
My target audience aspire and so i will create something that will challenge my audience.To do this I have created a cover line "Boys vs Girls" competition in which to challenge my target audience to try and learn to do something as well as be competitive. This will appeal to both males and females because it dresses both genders and does not stereotype art related things as being a female subject at college.
My target audience are also lacking in money. i have used this to my advantage by creating a cover line quoting "Make do and Mend" which suggests to readers that they can do things for cheaper by taking old objects and transforming them into something new.This draws the audience in by suggesting ways to live for cheaper appealing to struggling students whom are trying to save money.
I have made my magazine suitable for males and females by using a variety of stereotypical things. I have used an image of a male as my cover model to suggest that it is suitable for males to read. However I have made it feminine by using the pink background which is stereotypical of females and by having both of these characteristics creates a oxymoron and so it is suitable for both genders.
I have also offered an chance to win a trip. This relates to my target audience by offering something for free as students lack money but also an opportunity to see something amazing and giving them the chance to do something different.
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